Magic Breakfast's core belief is that every child deserves a nutritious breakfast to fuel their potential and brighten their future. Sadly, despite over 20 years of providing breakfasts in schools and campaigning for change, the level of hunger in classrooms is rising. One in four children are at risk of starting their day too hungry to learn. Breakfast can literally change lives, directly impacting children's educational attainment and future prospects.
The charity works in schools with high levels of disadvantage, helping head teachers target the children most in need without making those children stand out or feel embarrassed. Magic Breakfast believes that breakfast provision should always be stigma free and open to all. The organisation collaborates with Primary, Secondary, ASL / Special Educational Needs Schools and Pupil Referral Units, with a total roll of over 200,000 children and young people.
For many years, the charity has worked to address hunger as a barrier to education, reaching hundreds of thousands of vulnerable children and young people across Scotland and England. It is an exciting time to be joining the organisation as it sets ambitious plans to drive greater impact, and in particular to grow programmes across Scotland.
A survey conducted in March 2023 found that 78% of respondents agree that breakfast should be a priority for the new First Minister in his first six months. The Breakfast Can’t Wait campaign sought to ensure that the Scottish government’s promise to roll out free school breakfasts to all primary and special schools in Scotland is delivered. Magic Breakfast is looking to recruit a Trustee who can further its advocacy efforts, influence and inform policy making, and build important networks to disseminate key research and galvanise support.
Joining Magic Breakfast means becoming part of a diverse and dedicated team, driven by the common goal of creating positive change in the lives of children and their communities. The charity highly values innovation, collaboration, and the power of collective action, and is excited to welcome new perspectives that will enrich its work.